standards
May 6 2026
“Strength” can feel vague without a reference point for some people who want to know how they measure up to others and are motived by clear metrics... View More
educate and magage
May 5 2026
The fitness industry has always rewarded performance. That still matters. But it is no longer enough to sustain a long and meaningful career... View More
video content
May 5 2026
Most fitness professionals aren’t struggling because of bad programs. They’re struggling because no one is watching… and more importantly, no one is converting... View More
simple graphics
April 21 2026
Create images not only on what you do, but the benefits people get and how it changes their lives... View More
Untitled design (30)
April 15 2026
Soreness isn’t the problem — it’s a signal... View More
emily 4-26
April 8 2026
When we think about movement longevity, we often focus on what the body is doing — strength, mobility, stability, and balance.But movement does not begin with action. It begins with perception. Befo
GettyImages-1162792758
April 1 2026
There are a few different types of exercises that can be beneficial for Parkinson’s. The best home/occupational therapy exercises include the standing single-leg raise and wrist curls... View More
Gemini_Generated_Image_qlo6qpqlo6qpqlo6 - Edited
April 1 2026
In the fitness industry, pricing pressure is constant. Big-box gyms advertise $19 memberships. Franchise studios promote introductory specials. Boutique competitors run flash sales to fill slow season
advice or nonsense
April 1 2026
When I evaluate any fitness advice — whether it comes from a study, a coach or social media — I run it through three simple questions... View More
Power Training Adults
March 31 2026
Is it safe? Is it effective? What exercises should you be attempting to do?I am going to show you in this video a handful of exercises you can start with for your frail to fit-level clients... View More
Bird Dog Row
March 17 2026
This exercise is an excellent choice to target upper body strength and core stability. Proprioceptive deficits and poor core stability can cause energy leaks and increase injury risk... View More
power without plyo
March 11 2026
What’s the solution to managing risk and maximizing function? The answer goes back to physics... View More
Bright and serene fitness studio interior
March 4 2026
The variables are personal, emotional and deeply human. The product isn’t just a service — it’s an experience. Your “inventory” walks through the door every day with its own... View More
GettyImages-2215301590
March 4 2026
Ask many trainers a question involving what the “best exercises” are and they’ll usually say “it depends,” and leave it at that, as though they’ve just said something... View More
scaling
March 4 2026
Let’s take a look at some common misconceptions about scaling and the truth behind their solutions... View More
Regular-Graphic
March 2 2026
The MedFit Education Foundation is proud to confirm the second annual MedFit Global Virtual Conference, which will once again be produced on the SUCCEED! Virtual Conference platform.=-... View More
designing
Feb. 25 2026
First off, who is a senior these days? If you ask one 65-year-old they will tell you they are not even close to a senior, but the next one totally believes and embraces the term. Some 55-year-olds thi
GettyImages-692842208
Feb. 24 2026
Strategies to help fitness professionals, regardless of market or level of expertise, attract quality prospects and convert them into paying, loyal clients... View More
digital-marketing-gd804d1779_640
Feb. 23 2026
The number one problem with marketing in the fitness industry is something we call “pitch marketing.”... View More
pelvis
Feb. 9 2026
The pelvic floor does not function in isolation; it continuously responds to sensory information coming from the ground up. Our feet provide the nervous system with constant feedback about pressure, b